Qubi is a SaaS platform built to help restaurant owners streamline operations and boost efficiency. The website was designed not only as a marketing touchpoint, but as a clear and accessible resource to explain how the software works and why it adds value to modern hospitality businesses.

My role

I was fully responsible for both the design and development of the site. I designed the interface in Figma and implemented the entire site using Webflow, ensuring full responsiveness and a polished user experience.

The challenge

The website was built with a mobile-first approach, prioritizing clarity, speed, and user flow. Key elements included:

• Intuitive navigation and modular structure to guide users through features, use cases, and customer testimonials

• Strategic CTAs and conversion-focused content to drive demo requests and lead generation

• Clean, professional UI that visually reinforces the credibility and efficiency of the Qubi platform

• SEO-optimized layout and blog integration to support content marketing and organic visibility

• Webflow implementation for speed, responsiveness, and future scalability without requiring developer overhead

The result

The new site significantly improved Qubi’s brand visibility and lead conversion rates in the restaurant tech space. Its SEO-friendly structure contributed to a steady increase in organic traffic, while the clean presentation helped prospects understand the product quickly and take action. The site now serves as a strong foundation for Qubi’s sales and marketing efforts, aligning tech value with a modern, user-focused experience.